MJM Connect
Discipline 02Brand

Show up like a brand,
not a side project.

Strategy, content production and community management for brands that want to be remembered. We build a creative engine around your business — calendars, shoots, edits, posts and replies — so the channel actually moves.

20+ brands managed · 4M+ monthly organic impressions · 5+ years on platform
Who this is for

You'll feel at home here if…

Founders posting at midnight

You know social matters. You also know you shouldn't be the one writing captions at 11pm.

Brands stuck on stock-looking grids

Generic templates, no point of view, nothing anyone saves or shares. Time to actually look like you.

In-house teams without bandwidth

One marketer wearing eight hats can't ship 30 pieces of content a month. We're the studio behind them.

What you walk away with

Outcomes, not outputs.

  • A monthly content engine that runs without you babysitting it.

  • Distinctive creative that people actually save and share.

  • A real community, not just a follower count.

The cost of getting this wrong

Where most engagements leak money.

Without us
  • Posting whatever you can on a Tuesday is not a strategy — and the algorithm punishes it.

  • Stock-looking content gets stock-level engagement. The grid is the brand.

  • DMs and comments left for days kill trust faster than any bad post.

  • Vanity metrics in a deck don't pay salaries.

With MJM Connect
  • Pillars, themes and a 30-day calendar signed off in advance. Every post earns its slot.

  • Quarterly shoot days, original motion, brand-led templates. Distinctive on the scroll.

  • Daily community management in your tone, escalation paths for hot leads to your inbox.

  • Monthly reports tying reach and saves to actual revenue — bookings, sign-ups, sales.

What we do

Capabilities under this roof.

Content strategy & calendars

Monthly themes, pillars and a planned calendar across every channel.

Reels, shorts & TikTok

Short-form video produced, edited and posted with native intent.

Photo & video shoots

Quarterly shoots that stock the content engine for weeks at a time.

Brand-led creative

Templates, motion graphics and a visual system that scales.

Community management

Replies, DMs and inbound — handled in your tone, every day.

Reporting & insight

Monthly reports tying content to reach, saves, follows and revenue.

Our approach

How an engagement actually runs.

01

Audit

Channels, competitors, content and the audience you actually have.

02

Strategy

Pillars, tone, formats and a 90-day plan you can sign off in a meeting.

03

Produce

Shoots, edits, captions, scheduling — a monthly cadence that doesn't slip.

04

Optimise

Monthly review, double-down on what works, kill what doesn't.

Channels & tools
Right tool, right job. No religion.
InstagramTikTokLinkedInYouTube ShortsThreadsPinterestNotionLaterCapCutAdobe Suite
Case study

MJ Retreats

Visit live site
The brief

A luxury escape brand sitting on a beautiful product and a thin Instagram presence. The content didn't match the experience — and high-intent guests were drifting to competitors.

What we did

Rebuilt the visual identity for social, ran a two-day shoot at the property, established a Reels-led content engine, and took over community management end-to-end.

The result

Reach tripled in the first 90 days, saves up 4x, and direct booking enquiries from Instagram became a meaningful share of monthly revenue.

+340%
Reach uplift (90d)
4× baseline
Saves per post
From 0 to weekly
Booking enquiries from IG
Within a quarter our Instagram went from an afterthought to a booking channel. The content finally looks like the experience our guests have at the property.
M
Marie J.
Founder, MJ Retreats
Deliverables

What you get

  • Brand & content strategy document
  • Monthly content calendar
  • 12–30 pieces of content per month
  • Quarterly photo / video shoot day
  • Community management & inbox cover
  • Monthly performance report
Timeline

Typical engagement

Onboarding
2 weeks
First content live
Week 3
Retainer
3-month minimum
Review cadence
Monthly
Investment
From £2.5k / month
Monthly retainer, 3-month minimum
  • Strategy, calendar, content and community in one fee
  • Quarterly shoot day included on annual retainers
  • Dedicated lead and shared Slack channel

Rolling monthly after the initial term. Stay because it works, not because of a contract.

Get a tailored quote
Why MJM Connect

vs the alternatives.

Capability
MJM Connect
Freelancer
Agency
Strategy + content + community
All under one roof
Usually just posting
Often three separate teams
Original photo & video
Quarterly shoots included
Stock + canva
Add-on, billed separately
Reply turnaround
Same business day
Whenever they're online
Inbox often ignored
Reporting
Monthly, tied to revenue
Screenshots
Vanity metric decks
Sick day cover
Team coverage
Channel goes dark
Account manager rotates

First content live in 3 weeks

Strategy signed off in week 1, calendar in week 2, content live in week 3. Or your first month is free.

Rolling monthly after 3

No 12-month chains. After the initial term you can leave with 30 days' notice.

Real humans, in your tone

Every caption and reply is written by a person who knows your brand. No bots, no auto-responders.

FAQ

Questions, answered.

Ready when you are

Let's brief social media management.

Tell us about the goal. We'll come back with a scope, timeline and price within 48 hours — no decks, no fluff.

What happens next
  1. 120-min discovery call about your brand and goals
  2. 2Strategy proposal and pricing within 48h
  3. 3Onboarding and first content live within 3 weeks